Mars approached Brand Neue with a sales challenge: creating banner ads that would grab the viewers attention in the cluttered arena of Amazon shopping. Mars is the top dog in petcare products, so we built several ad suites from a range of well-known pet food brands. As we remain true to the purity of each brand, we ultimately aimed to sell more product under the Mars umbrella brand using compelling headlines and dynamic imagery.
Mars approached Brand Neue with a sales challenge: creating banner ads that would grab the viewers attention in the cluttered arena of Amazon shopping. Mars is the top dog in petcare products, so we built several ad suites from a range of well-known pet food brands. As we remain true to the purity of each brand, we ultimately aimed to sell more product under the Mars umbrella brand using compelling headlines and dynamic imagery.
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