Preparing a Brand for Takeoff
Investor’s Resource
When Investor’s Resource became an independent wealth management group, they approached Brand Neue for a fresh interpretation of their existing brand. BNC curated a new color palette, image library and style guide that would inform several touchpoints of their brand—a new website, social media assets, e-book guides and a brochure—all elevated by focused copy and headlines. As a result, these collective elements help to elevate the Investor’s Resource brand and set it apart from its competitors.
